Eaststreet needle production 2.0
– Rebrand, Art Directon, Package design,Brand Identity & Visual Language
– Rebrand, Art Directon, Package design,Brand Identity & Visual Language
So Isak at East-street called me up when they were making a big move: shifting there design of the Street needle from their classic needle boxes and combined it with there old brand Enso .but this was the moment to level up and create one slick, unified identity. for both needles. Step one? Packaging.
I redesigned the classic Street Needle box into something more tactile, sustainable, and way more premium-looking. Recycled paper, a refined feel, and a vibe that said: “Yes, we stab skin for art, but we care about the planet too.” This became their first step toward fully paper-based packaging.
from social media identity to convention banners, ads, print, and even a nerdy-but-cool publication all about tattoo needles.
Honestly, it’s one of the most rewarding gigs I’ve ever done. Why? Because now, when you walk into pretty much any pro tattoo shop in Sweden, chances are you’ll see my designs sitting there on the shelf. And every time someone gets a tattoo (yes, even those brutal rib pieces that make you swear you’ll never do it again), a tiny piece of my design is in the room.
Check them out at eaststreet.se
The only guide about needles you will ever need. written by
Isak, owner of East Street Tattoo Supply, with over
30 years of experience of tattooing.
Grab a copy for free here
