Michel who?

42 years /   Stockholm  /   Freelance

Well, hello — buddy, boss, fan, or stalker?!
I’m Michel, and I love being creative. I’m always hungry to find new ways to express myself, cure boredom, learn, and keep my mind young and full of dreams about what’s possible. I live by ”How hard can it be?!” — then I dive straight in and consume everything I can about the subject.

I’ve been an all-around creative professional since 2010 and have submerged myself in a wide range of creative industries, including content creation, art direction, graphic design, packaging design, video editing, and photography. I’ve also worked in the tattoo industry and taught screen printing. You name it — I’ve probably done it or at least dipped my toe in it. I even built Facebook fan pages and learned FBML (kind of regret that now).

I’ve worked with big clients and small ones, and I always try to do the best job I can. Small budget? Let’s think smarter. Big budget? Hell yes — let’s do something insane!

AD & Content Creator

I’ve collaborated with all kinds of brands and artists — from the super-polished to the wonderfully weird — creating visual stories that actually say something (instead of just looking like pretty wallpaper). My secret sauce? A mash-up of old-school artistry and shiny digital wizardry that makes each project stand out in today’s “scroll-past-in-2-seconds” world.

Graphic & Packaging Designer

My design philosophy? Simple: if it doesn’t look rad and work, it’s out the window. I’ve built brands and packaging that not only grab eyeballs but also whisper (sometimes shout) the soul of the product. Bonus: they make people actually care about what’s inside the box.

Video Editor

Video editing? Oh, I’ve been down that rabbit hole. Cutting, tweaking, splicing until the story clicks and the emotions hit. I’ve used so many editing programs at this point I could probably do it blindfolded (not recommended, though).

Tattoo Industry

And then there’s the tattoo industry — talk about a crash course in commitment. That world taught me that art isn’t just about “pretty pictures,” it’s about permanence, identity, and doing it right. Now I carry that same precision and respect for individuality into everything I create (minus the needles… unless we’re going there?).

Hobbys and life?

Stuff I love to do (when I’m not working) is like 95.5% pop culture! I LOVE MOVIES! Or binging a show the whole weekend with junk food as my co-star. Or throwing myself into a hardcore show and stage-diving like it’s my job. Hanging out with my amazing kid Frank, who’s one head taller than me. Or going to exhibitions or the pub with my wifey Minerva. And I mean, have you met Eliot? He’s my dog with a resting sad face—haha. And the real kicker? Learning new stuff! Right now I’m deep into Blender, and honestly—it’s a blast!

 

Love mail or hate mail—both totally welcome.

 

Peace and potatoes! 🥔✌️

Socials:

( haha, I know, why two Instagrams? One is

dedicated to only black and white photos.)